Royal Mail: Open Door Boxes
To help Royal Mail get the attention of fashion's biggest brands, we Royal Mail-ified fashion magazines, films, and clothing, then sent them directly to decision-makers' desks.
Every fashion brand responded. Levi's and Primark began shipping with Royal Mail. HubSpot cite the campaign as a standout example of DM. It won multiple awards.
- Role
- Lead Copywriter & Creative
- Year
- 2022